The series is structured as a six-department delivery: Story, Production, Engineering, Finance, Legal, and Marketing. Each lead owns a deliverable surface in this pitch deck and a recurring weekly review with the CEO.

Delegation principle

The CEO holds the product spine (tone, narrative, technical authenticity) and delegates execution to the department leads. Department leads delegate task-level work to their crew. Escalation is two-up: a crew-level question lands with the lead; a lead-level question lands with the CEO.

Team analysis

• Story lead — owns the writers' room, episode bible, and continuity ledger.
• Production lead — owns the shooting schedule, location bookings, and on-set safety.
• Engineering lead — owns the 3D pipeline, render queue, and on-screen UI assets.
• Finance lead — owns tier budgets, monetization model, and weekly burn report.
• Legal lead — owns deal terms, talent agreements, and platform compliance.
• Marketing lead — owns brand partnerships, press cycle, and platform launch.

Current operating model. Pleet runs as six coordinated functions — production, architecture/design (Lee Simon Design), engineering, admin/ops (Jackalope Enterprise), crew & contractors, and partnerships. Named leads and final reporting lines are confirmed during onboarding.